Nikhil Kumar

Nikhil Kumar

M.B.A Marketing


Results Driven Marketing Professional with 5 years experience

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Professional Profile

    Key Accomplishments
  • Worked with over 100 C-Suite executives for business summits from companies like ROGERS, Scotia iTrade, AMEX
  • Managed Social media marketing projects, business development projects for over 400 clients spanning over 10 countries.
  • Worked as Director of Digital Media & IT for Schulich Marketing Association and as Social Media Manager for 2 North America based companies
  • Bootstrapped 5 major brands each with earnings of over $100,000 over a span of 3 years
  • Mentored a team of 17 members including Sales, Marketing, Designers & developers for 4 years
  • Managed 70+ design, development projects with small, mid sized businesses

Experienced at doing - Business Development, New Product Development, Social Media Marketing, Market trend Analysis

Work Experience

Jan 2013 - Apr 2013

Business Development Executive & Social Media Strategist

Speakers Forum & Celebrity Speakers Inc., Toronto


  • Worked with C-Suite executives from Rogers, AMEX, Scotia iTRADE for summit sponsorships target of over $ 100,000 in 4 months
  • Achieved target sales of $15,000 for the business speaker series
  • Managed Social media campaigns increasing brand awareness and followership by 55% over a span of 3 months
  • Analyzed website statistics using Google analytics and email marketing reports to track key metrics and prepare reports
  • Managed CPC, SEO, SMM campaigns for marketing of business summits

Sep 2012 - 2013

Product Manager / Social Media Manager (Virtual Position)

Social Media Delivered, Dallas


  • Worked with Cross Functional teams from Marketing, Sales, Social Media functions for new product development and client acquisition
  • Performed Market Research & market analysis, presentations acquiring 18 new clients, created 4 new product segments
  • Planned and executed Social media marketing strategies for Small & Medium enterprises with a budget of less than $100,000 yearly

July 2009 - July 2012

Self-Employed, Business Development Executive

iWeb Alliance, New Delhi


Launched and managed a successful Startup. Responsible for Cross Functional team lead, Business Development, Negotiations, Client Relationship and Interaction, Revenue Generation
  • Manage, Coach and team of 17 people including Software developers, Sales team, Marketing and Graphic Designing division.
  • Consumer market analysis and product management processes to identifying potential investment areas.
  • Managed product marketing, positioning, features / benefits to make it best seller
  • Managed product pricing, line-up, customer adoption and product roadmaps to keep clients ahead of competitors
  • Worked with World Class Welsh Poker Player "John Tabatabai" in managing Cloud Desktop services "BuyRDP.com" with a budget of $50,000 Monthly, achieved 1,200 client base & helped push Search Engine Rankings to Page 1 of Google.com for 12 keywords in a span of 8 months increasing Annual revenues by 400%
  • Worked with 74 clients from Warrior Forum, World's biggest Online Marketeer's forum, to develop brands "VideoAutoBlogs.com & CrankDomains.com" increasing revenues to over $40,000 each year, an increase of over 300% in 2 months
  • Worked with 117 clients from WebHosting Talk, Biggest Online Web hosting discussion forum to develop "Dedifrance.com & Reseller Markets.com" to achieve yearly revenue of over $140,000, an increase of over 700% in a timeframe of 11 months
  • Develop brand strategy, analyzed industry niche , create innovative social media marketing strategy for clients.

Nov 2008 - May 2009

Software Engineer, Mainframes

Infosys Technologies Limited, Mysore


  • Worked as Mainframes Engineer responsible for development of Banking Module supported team and internal stakeholders

May 2008 - Oct 2008

Social Media Consultant

Saavn, India


  • Increased Brand Awareness and Media engagement for Saavn.com using Social Media Campaigns engaging 10,000+ profiles within 30 days.

Technical Skills

Expert

New Product Development, Product Marketing


Bootstrapped successful brands and developed new products doing market analysis

Education

Schulich School of Business,York University - 2012-2013

Masters of Business Administration, Marketing


M.B.A Candidate 2013

GGSIPU - 2004-2008

Bachelor of Technology,Electrical & Electronics Engg.


Correspondence

Address

380 Assiniboine Road, Apt. No. 1803
Toronto, Ontario, M3J1L4

Contact

Tel: -- +1-647-981-2105.



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